Digital Advertising News – 29th October 2018


Good “early” Monday morning! Check out the below top stories from across the digital advertising universe. These articles have been curated to inspire you to develop a winning digital advertising plan for your business.

Facebook Ad Targeting Is Shifting And Here’s What You Can Do About It

This has been an interesting year for both Facebook and online marketers. Although some businesses are starting to shy away from Facebook due to an ever-changing algorithm, Facebook is an extremely important platform to increase recognition, sales and brand loyalty.

Read on: https://www.forbes.com/sites/forbesagencycouncil/2018/10/08/facebook-ad-targeting-is-shifting-and-heres-what-you-can-do-about-it/#77321c24189e

Retargeting for Small Business: The Basics

When a business is just starting out, the early, personal relationships result in the first customers, partners, and employees. The most successful companies in the world never lose sight of relationships as the foundation of their business.

Read on: https://smallbiztrends.com/2018/10/retargeting-ads-small-business.html

5 Examples of Small Businesses Killing It With Facebook Ads

As a small business owner, you might be shying away from paid online advertising in fear of it taking a large chunk out of your budget. Facebook, however, provides a business tool for companies of every size and industry, with no minimum on how much ad dollars you need to spend to get in the game.

Read more: https://www.business2community.com/facebook/5-examples-small-businesses-killing-facebook-ads-02045149

We hope this has given you an extra insight into digital advertising for your business this week. If we can help you take the next step in your digital advertising get in touch here: www.pdgadvertising.com

 


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