Why Email Marketing is Essential in 2021

Email Marketing! It’s a big deal in 2021… and has been a big deal since it was created in 1969.

Is it still as relevant today as it was in 1969? Is it still important as a communication channel for business? It sure is.

Every second, people around the world send 2.4 billion emails. Every second!

I would say that about 95% of those emails are spam trying to sell the latest herbal remedy!

What we are seeing…

At PDG, our emails deliver over $20,000 per week for our customers.

Interactions in inboxes like Gmail, Outlook and Yahoo Mail guide customers through the customer journey.

What leaders in the industry say…

Mailchimp says: “Put your customers on personalized journeys that lead them to checkout.”

Klavyio says: “Building customer relationships means consistent, relevant communication with your customers about what’s new and important to them.”

What we say…

We say that email is as effective in 2021 as it was in 2001, and it’s about how well you do it rather than whether you should do it or not.


Download our case study on email marketing right here: PDG Advertising Email Marketing Case Study


Thanks so much for reading this blog post! More importantly, we are looking forward to hearing what you think, so why don’t you hit us up on any of the following platforms?

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And if you are ready to have some expert guidance on your Digital Advertising Journey, let’s talk! Go to www.pdgadvertising.com and click “Get Started” and we will speak soon!

PDG – Better Adverts, Better Targeting, Better Results.

A digital advertising agency in Belfast, Northern Ireland.

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